How to Pick the Winning Horse: B2B Lead Quality
Inbox Insight
AUGUST 30, 2022
Important to note firstly is that this holds an element of subjectivity – countless types of leads exist and what’s considered a quality lead for one business might not be for another. What’s more, it allows B2B marketers to understand: How leads have been generated. The industry in which they work. What their job role entails.
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