BANT Framework: Elevating B2B Sales Strategies for Maximum Impact
Binary Demand
MAY 6, 2024
A Comprehensive Sales Strategy BANT is an acronym representing “Budget, Authority, Need, Timing,” offering a straightforward method for assessing prospects in B2B sales. BANT is applied by collaborative B2B sales and marketing teams to evaluate a prospect’s BANT attributes.
Let's personalize your content