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Churn Rate

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The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

Hubspot

NOVEMBER 12, 2014

Leads that are unlikely to become paying customers -- and a sales rep''s worst nightmare, because they are a waste of time. A tough challenge for most marketers is how you separate good, high-quality leads from the people who are just poking around your site. Learn more about lead scoring here. " Churn Rate.

Top of Funnel

Top of Funnel Paid Content Work Management Marketing Management

60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

JUNE 19, 2014

A = Authority: Determines whether your prospect has the authority to make a purchasing decision. N = Need: Determines whether there''s a business need for what you''re selling. T = Timeline: Determines the time frame for implementation. The BANT formula was originally developed by IBM several decades ago.

Paid Content

Paid Content Work Management Sales Management CMS Development

B2B Marketing Zone

The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

60 Marketing Acronyms Every Industry Pro Should Know

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