Remove Banner Ads Remove Marketo Remove Multi-Touch Attribution Remove Web 2.0
article thumbnail

Marketing Automation Trends for 2010

LeadSloth

Manager, Inbound Marketing, Marketo. Siloed, single-tactic teams must be broken down and rebuilt into an integrated function that can plan and execute multi-touch, buyer-behavior oriented campaigns that fully leverage marketing automation’s power. responding to the continuing shift in power from vendor to buyer that Web 2.0