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Predictions for B2B digital marketing in 2013

Biznology

My topics include Facebook, content marketing, personal branding, and data hygiene—certainly an eclectic mix. Facebook is ready, at last, for the B2B prime time. So, while I used to argue that Facebook should be at the bottom of a B2B marketer’s to-do list, I am revising my view for 2013.

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Marketing Automation Trends for 2010

LeadSloth

Social networks like Facebook and Linkedin will start to face customer defections as their networks get bogged down with marketing spam. But if your data hygiene is on par with a New York subway restroom, marketing to the in house database will fail to meet expectations.