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Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

They sell into large financial services companies, known to be some of the most demanding customers in the b2b market, and their sales cycles can continue for years. Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. Katie, how did you get started with ABM?

article thumbnail

Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

They sell into large financial services companies, known to be some of the most demanding customers in the b2b market, and their sales cycles can continue for years. Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. Katie, how did you get started with ABM?

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article thumbnail

Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

They sell into large financial services companies, known to be some of the most demanding customers in the b2b market, and their sales cycles can continue for years. Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. Katie, how did you get started with ABM?

article thumbnail

Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

They sell into large financial services companies, known to be some of the most demanding customers in the b2b market, and their sales cycles can continue for years. Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. Katie, how did you get started with ABM?

article thumbnail

Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

They sell into large financial services companies, known to be some of the most demanding customers in the b2b market, and their sales cycles can continue for years. Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. Katie, how did you get started with ABM?