B2B Information Lead Capture Leadlander 
WebMarketCentral
DECEMBER 8, 2008
While the specifics of each service vary, all of them essentially: automate the process of extracting visitor IP information from your log files; match the IP address to an organization; filter out ISPs; and map the company name to one or more external databases to provide additional information (company size, industry, key contacts etc.).
Online Marketing Institute
JULY 31, 2009
B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. 4) Lead scoring — in a prior post , I make the case for quantitative scoring.
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