Buzz Marketing for Technology

JULY 7, 2008

The social side is interesting when it comes up in B2B or B2C. Money needs to be spent on keeping the community - I am willing to bet that money spent on community activities is a darn sight cheaper than “market research&# ! On June 25th, 2008, Sean said: thanks for the comments Josh and Bev. Josh: Good point. Content still is king.

Social Media 100

Social Media Communities Wiki Work Management 100

WebMarketCentral

NOVEMBER 17, 2008

Respect: most people understand that if you've created a viral campaign for marketing purposes, especially in the b2b world, you're going to ask for contact information at some point. That's fine, but ask only for the information you really need. Still, the Visi campaign exemplifies many of the key requirements for going viral.

Viral Marketing 20

Viral Marketing Campaigns Digg Youtube 20

Webbiquity

JANUARY 10, 2010

Mark Walsh helpfully outlines the recent changes Facebook has made to its privacy settings, though noting that “ profiles opened to everyone, however, will still not turn up in searches on Google or other outside search engines. &#. Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily. These are individual fears (e.g.,

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Online Marketing Institute

NOVEMBER 2, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Business-to-business (B2B) social media is a different animal. That doesn’t mean social media doesn’t have a place in the B2B world, though. But what about the use of social media between businesses?

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

NOVEMBER 2, 2010

Theres a never-ending dialogue about the difference between B2B and B2C marketing. But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. Maybe the long sales cycle in many B2B markets is the culprit. Theyre missing out on a hugely powerful asset.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Convince & Convert

SEPTEMBER 21, 2010

2)Social media exposes your privacy 3)Social media resplaces advertising [link] francine hardaway Great list, Jason. 2)Social media exposes your privacy 3)Social media resplaces advertising [link] francine hardaway Great list, Jason. 2)Social media exposes your privacy 3)Social media resplaces advertising Jason Baer Thanks Francine.

Social Media 146

Social Media Media Webinar Metrics Paid Search Agency 146

Online Marketing Institute

NOVEMBER 4, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Let us know how your brand uses social media for B2B marketing in the comments below.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Digital B2B Marketing

MARCH 4, 2011

Because we respect your privacy, Ziff Davis Enterprise controls the sending of these email messages. With list management practices like this at Ziff, and possibly many other B2B list providers, it is no wonder marketers say the effectiveness of B2B email list rentals is decreasing. Views expressed are my own.

Enterprise Management 100

Enterprise Management Advertising Agencies Digg Demand Generation Agencies 100

Webbiquity

JANUARY 10, 2011

And though a website used primarily by young people to post embarrassing pictures of themselves and by older people to share cute pictures of their progeny would seem an odd venue for selling after-shave or enterprise software, both b2c and b2b marketers have embraced the platform in droves simply due to its incredible scale and reach.

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Buzz Marketing for Technology

JUNE 27, 2008

IdeaScale ( our coverage ) does for research and development what Get Satisfaction does for customer service by providing Digg-style feature request boards. For example, a b2b company has a great product and you have sales/production already started. Research & Development. Crowdsourcing , Features , Trends. and tagged with.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Content 100

Convince & Convert

JUNE 15, 2010

Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? I had a question: “Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere?&# Add data collection fields for Twitter, Facebook, Linkedin (at a minimum). All rights reserved.

Social Media 150

Social Media Ideal Customer Profiles Paid Content Media 150

Online Marketing Institute

MARCH 24, 2011

Anonymous I couldn’t disagree more with this, I’ve made some great industry connections on Twitter and if anything it’s a more B2B friendly audience than Facebook. Facebook is private, Twitter is public, which makes B2B marketing much easier. has a handy checklist entitled Top 5 Mistakes to Avoid on Your Company Blog.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Webbiquity

FEBRUARY 7, 2011

How to Use Social Media for B2B Marketing by Inc. McCorvey explains how to integrate targeting, monitoring, content sharing and analytics into a coordinated b2b social media marketing program. How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog. FOUND the ROI of Social Media for B2B Marketers!

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

AUGUST 16, 2010

Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. 10 Principles for B2B Sales by Better Closer. 10 Essential Social Media Tips for B2B Marketers by Mashable.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Webbiquity

AUGUST 26, 2010

4 Tips for B2B Marketing on Facebook by Mashable. Mari Smith ambitiously provides a “comprehensive guide to using Facebook&# from setting up your profile (including Facebook’s mysterious and frequently-changing privacy settings) to making Friend lists to a six-step for building a Facebook business page. Share this on Bebo.

Facebook 100

Facebook Search Marketing Advertising Advertisements 100