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Everstring Offers Fast, Flexible, Account-based Predictive Models for B2B Sales and Marketing

Customer Experience Matrix

Among our quaint notions, we thought that B2B companies couldn’t build predictive models because they didn’t have enough data about their customers and prospects. Today, at least a dozen vendors are offering predictive models for B2B lead scoring, sales intelligence, and customer success management.

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3 Game-Changing Benefits of the Terminus + Salesforce Integration for Account-Based Marketing

Terminus

For B2B teams, Salesforce is often used as a single source of truth — a data-rich platform supported by powerful integrations that Marketing, Sales, and Customer Success all rely on. Providing in-depth account-based marketing reporting for every stage of your sales cycle. How the Terminus Integration with Salesforce Works.