Remove B to B Remove Database Marketing Remove De-duplication Remove Training
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6 thorny data problems that Vex B2B marketers, and how to solve them

Biznology

Train and motivate them well. Consider enabling the data input group with a real-time interface with a database services provider to prompt the standard company name and address. How do I match and de-duplicate customer records effectively? They don’t follow the rules; or there are no rules.