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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

The 4 B’s of Buyer Experience Innovation (2nd Rendition) - Buyer Persona Insights , September 22, 2010 Image via Wikipedia. 0160; Just think about this for a second: 70% of b-to-b marketers of all sizes do not feel their social media marketing is effective. Monitoring. But what about sales prospecting?

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Wikipedia and a handful of open-source software developers were the pioneers. B to B (18). report from McKinsey on tech-enabled business trends to watch and thought it was important enough to summarize for our community. Here are some highlights from this excellent report: 1. Crowd-sourcing moves into the mainstream.