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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

By contrast, the fourth trend seems to be driven by recognition that small business presents a huge opportunity. Both the agencies and their clients have been mostly small businesses – in the survey for our soon-to-be-published VEST report , Optify reports that 60% of its clients have under $5 million revenue.

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Can you do top-of-funnel marketing automation without CRM?

Biznology

According to a recent Wall Street Journal story , “…almost 37% of small businesses are ‘fully adapted’ to cloud-based applications.” And Steve King, a partner with Emergent research, predicts that to increase to 78% of small businesses by 2020. You likely depend upon CRM software to run your entire business.

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Do Small Businesses Need Marketing Automation?

Customer Experience Matrix

Summary: Vendors who target small businesses include provide functions beyond traditional marketing automation. This helps business owners who need to generate revenue as efficiently as possible. But if small companies really want a single system, why hasn’t one grown to dominate the marketplace?

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Thirteen email marketing platforms with high ROI

ClickZ

It is integrable with customer relationship management ( CRM ) software and Salesforce.com and provides 24/7 live chat support. Key features: SMS campaign functionality, auto-responders, transactional emails, landing pages, chat functionality, segmentation, automation, CRM, sign-up forms, Facebook ads. Source: Sendinblue.