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Can you do top-of-funnel marketing automation without CRM?

Biznology

. – Conduct drip email, SMS or Facebook ad campaigns based on segments. – No support for SMS. – No support for online chat. Many consumer-facing businesses rely principally on phone calls, and increasingly chat and SMS. Of course, email campaigning is the heart of marketing automation.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

Some tools are set up for success in different channels like SMS, email, and social media, or are even native to applications. A solid marketing automation solution will handle your tasks elegantly, but also provide insights around your campaigns. Email Marketing & Online Marketing.