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Can you do top-of-funnel marketing automation without CRM?

Biznology

– No support for email campaigning. Email marketing hub. According to Salesforce.com , 92% of customer interactions happen on the phone. Without a more robust CRM app, the information can’t be easily exploited for things like targeted email, SMS or Facebook ad campaigns. – No support for SMS.

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Moving towards the middle of the funnel, Optify offers reasonably powerful email and landing page builders, based on templates or HTML. Landing pages can be attached to an auto-responder email, while standard fields on forms are automatically mapped to Salesforce.com. Emails are delivered through ExactTarget.

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Thirteen email marketing platforms with high ROI

ClickZ

This platform offers email workflows, customizable with advanced segmentation (demographics, user behavior, contact activity) allowing you to walk a reader through a customized journey. It is integrable with customer relationship management ( CRM ) software and Salesforce.com and provides 24/7 live chat support. Source: Zoho Campaigns.