Remove Analytics Remove POS Remove ROI Remove SQO
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Making Sense of Marketing Acronyms: Part 1

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ROI (Return on Investment) Your ROI expressed as a percentage of the original investment – aka, whether this campaign was a good idea. GA (Google Analytics) A web analytics service offered by Google to track and report on your website traffic. CPM (Cost Per Mille) The cost of showing off your ad to 1,000 people!