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The Ultimate Guide to Hiring a PR Agency in 2020

Hubspot

Vanessa Carlton said it best: Your company is making its way downtown, faces pass, and you're "success" bound. In today's world, PR and marketing overlap and intertwine, making it necessary to work together. You might have questions about how your marketing team and a PR agency can work together like, "What will a PR firm do?"

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6 Niche Marketing Blogs You Need to Read in 2019

Outgrow

They write about email marketing, budgeting in CRM, GDPR, customer engagement and even publish various benchmark reports. We love the simplicity of the factual posts- analytical in nature, and evidently well researched. Interactive Marketing with Outgrow. Tame Mobile Marketing Wiki at LeanPlum.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Previously the service started as a blog comment search engine.

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Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

Find the answers to those questions and others here in more than two dozen of the best email marketing guides of the past year. Email Marketing Tips and Tactics. 3 items that should be in your 2010 email budget by BtoB Magazine. Use e-mail for what e-mail is best at! E-mail is easy. It is quick.

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You’re doing a terrible job with search and social

Biznology

They’re looking for the easy solution (generally, buying more backlinks and optimizing tags and copy) but Google has evolved quite a lot in the recent past and things will never be the same again. One of my best friends owns a law firm that is known globally for it’s amazing digital presence. You’ve a Chequered Past.

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6 Content Challenges Facing Enterprise Marketers (Plus Some Helpful Solutions)

Hubspot

Marcus Sheridan, founder of The Sales Lion and someone who built a million-dollar business (during the economic crisis, no less), once said that "great content is the best sales tool in the world.". Lack of budget (43%) and buy-in (38%). Inability to measure content marketing effectiveness (42%). Producing Content That Engages.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Really great content around B2B Marketing again this month. Here’s what the social signals said was the best content and the hottest topics. Online blog needs various marketing methods to get converted into big business. Google Analytics. The following are the top items from featured sources based on social signals.