4 Key B2B Mobile Marketing Takeaways from #SESNY
KoMarketing Associates
MARCH 30, 2012
85% of visitors look at the top 2 AdWords results ( iProspect Study ): For PPC, build out separate mobile campaigns for keyword targeting and ad development. Mobile consumers want shortcuts: social media connectivity and QR codes essentially become mobile link building. Keep It Simple & Back to the Basics.
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