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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. Among other stuff.

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A B2B marketing guide (and how to be successful)

Choozle

A marketing software company that sells software management tools, and lead generation software to businesses and organizations. The potential buyer may spend significant time researching documentation, data, vendor reviews, and other materials to gain confidence in their decision. Companies that use their products.