Analytics, Display, Jigsaw and Process

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Social Media Features in Marketing Automation Systems: Who Does What?

Customer Experience Matrix

DECEMBER 8, 2011

. - Facebook forms: use forms within Facebook pages and apps to gather customer permissions - social sign-in: use social media sign-in services to replace marketing automation forms - personalized Facebook ads : display different ad versions on a Facebook page based on the user’s profile, including both Facebook and non-Facebook data Marketo - sharing: (..)

Marketing Automation Services

Marketing Automation Services Work Management Marketing Management Social Media

Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

DECEMBER 8, 2008

While the specifics of each service vary, all of them essentially: automate the process of extracting visitor IP information from your log files; match the IP address to an organization; filter out ISPs; and map the company name to one or more external databases to provide additional information (company size, industry, key contacts etc.).

OpenTracker

OpenTracker LeadGenesys LEADSExplorer ReadyContacts

B2B Marketing Zone

Social Media Features in Marketing Automation Systems: Who Does What?

Getting More Out of Each Click with "Post-Click Marketing"

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