KoMarketing Associates

MARCH 30, 2012

” At a tactical level , consider conversion actions such as application download, click-to-call, how to create effective form submissions, etc. Some of the discussion points presented: Conversion actions are different. Links and content have to become device aware and then operating system aware and then application aware.

Mobile Marketing 120

Mobile Marketing B2B Marketing iProspect Mobile Advertising 120

Conductor

DECEMBER 3, 2019

This conversation has been edited for length and clarity. So when I was looking for my first job out of college, I found a search marketing internship at an agency, iProspect, that would give me an entry-level position after three to six months of a successful intern program. I want to start getting traffic from this term.”

Paid Search Agency 98

Paid Search Agency Paid Content Enterprise Management Planning 98

SnapApp

MARCH 2, 2018

The modern marketer's technology stack removes the need for analytics guesswork. Maybe a graduated scale that assigns more value to the touchpoints closer to the point of conversion? . According to an iProspect report , implementing marketing attribution in your organization will increase revenue by 15-35%…. . Source ). .

Marketing Attribution 104

Marketing Attribution Top of Funnel Lead Ranking Multi-Touch Attribution 104