Demand Generation Usability Scores - Part 4
Customer Experience Matrix
MARCH 5, 2009
Eloqua Manticore Technology Market2Lead Marketbright Marketo Neolane Silverpop Engage B2B complex 11 8.5 First, I'll tell you that the aggregate functionality scores largely correlate with the scores for complex usability. 12 11 simple 8 10 10 10 12 8.5 9 Now what? So here's what I will do. 0 0 0 0 0.5 Content Management 0.5
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