Remove Analytics Remove Bundling Remove Ethics Remove Multivariate analysis
article thumbnail

Top 24 A/B Testing Tools for 2024

Convert

AI roadmap: AB Tasty uses AI to automate parts of the optimization workflow and help with personalization and analytics. It also integrates with various analytics tools. Amplitude Amplitude is a digital analytics platform that’s built for product innovation and experimentation. G2 rating: 4.5/5 G2 rating: 4.1/5

article thumbnail

The Entrepreneurs’ Guide to A/B Testing on Shopify Stores (+ 9 Shopify Entrepreneurs Share Their A/B Testing Stories With Results)

Convert

In fact, Carreri’s pulse analysis for different industries reveals a common theme—people don’t tend to share insights about their on-site experience. A/B Testing vs. Multivariate Testing. Instead of changing one element at a time, like in A/B tests, multivariate testing is a process wherein you test multiple changes in a single test.

article thumbnail

The Entrepreneurs’ Guide to A/B Testing on Shopify Stores (+ 9 Shopify Entrepreneurs Share Their A/B Testing Stories With Results)

Convert

In fact, Carreri’s pulse analysis for different industries reveals a common theme—people don’t tend to share insights about their on-site experience. A/B Testing vs. Multivariate Testing. Instead of changing one element at a time, like in A/B tests, multivariate testing is a process wherein you test multiple changes in a single test.