Amazon, Clickthrough, Google and WOM

60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

JUNE 19, 2014

Examples: Salesforce.com, Google. Examples: Amazon, Apple, Nike. CTR: Clickthrough Rate. GA: Google Analytics. A service by Google that generates detailed statistics about a website''s traffic and traffic sources, and measures conversions and sales. Find out why HubSpot and Google Analytics don''t match here.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

MARCH 10, 2016

For example, Google and Oracle are primarily B2B companies. For example, Amazon, Apple, and Nike are primarily B2C companies. 15) Clickthrough Rate (CTR). Learn how to crowdsource a blog post using Google Docs here.). 38) Google+. It is owned by Google, after all.). 4) B2B (Business-to-Business).

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60 Marketing Acronyms Every Industry Pro Should Know

The Ultimate Dictionary of Marketing Terms You Should Know

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