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B2B Marketing Zone Posts
JULY 7, 2010
&# If you’re a business to business marketer, you ought to check it out. CK’s B2B Blog , June 8, 2010 I recently ran across a positively terrific article on WOM penned by McKinsey’s Jacques Bughin, Jonathan Doogan and Ole Jørgen Vetvik. We need one, too. consider it an Owners Manual for B2B marketing today.
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