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Eight Fascinating Facts About B2B Social Media Marketing for 2023

Webbiquity

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? How your social media marketing budget stacks up to your peers and competitors? The Biggest Challenge in B2B Social Media Marketing. The Top Social Networks for B2B Marketing.

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New Social Media Advertising Strategies for 2023

Webbiquity

TikTok continues to gain traction even as concerns grow about it being Chinese spyware. The velocity of change across social networks shows no signs of slowing, prompting advertisers to brace themselves for what lies ahead in 2023. social listening”).

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B2B Marketers Have Little Social Media Engagement

Online Marketing Institute

Interestingly, the two groups converge at the top level of having executives who support and are actively engaged in social media (14% of B2B and 13% of B2C). However, B2C marketers are more engaged in every other type of social media tracked by the survey.