The Organic Inbound Marketing Playbook for B2B
OutboundView
FEBRUARY 28, 2019
Think back to Mitch and Murray’s favorite acronym: AIDA. To maximize efficiency when it comes to content creation, we recommend repurposing and repackaging content as much as possible. Devote a few dollars to a content tracking tool like Guru to build your internal knowledge base. Why use thought leadership?
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