AIDA Cross-Selling Disintermediation Training 
xiQ
AUGUST 8, 2015
Selling has always been more about the buyer than the seller. This is a big transition for firms whose marketing, sales-training and enablement tools, and wider organizational processes reflect outdated assumptions about purchasing in their markets. The AIDA model and its variants are the basis for sales funnels at many B2B firms.
xiQ
AUGUST 8, 2015
Selling has always been more about the buyer than the seller. This is a big transition for firms whose marketing, sales-training and enablement tools, and wider organizational processes reflect outdated assumptions about purchasing in their markets. The AIDA model and its variants are the basis for sales funnels at many B2B firms.
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