How to Build a Powerful Marketing Funnel (Step by Step)
Single Grain
SEPTEMBER 22, 2023
Even after a customer has made a purchase, your funnel can continue with cross-sells and upsells. AIDA is a classic marketing framework that represents a four-stage content creation funnel. We’ll use the slightly simpler AIDA stages for our builder example. It stands for Attention, Interest, Desire and Action.
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