60 Marketing Acronyms Every Industry Pro Should Know
Hubspot
JUNE 19, 2014
AIDA: Attention, Interest, Desire, Action. Examples: Amazon, Apple, Nike. Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. DM: Direct Mail, or Direct Message (Twitter). This Twitter trend is outdated: Find out why. 60 Common Marketing Acronyms. RT: Retweet.
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