article thumbnail

B2B Lead Management Market Heats Up

Online Marketing Institute

And will the lead management market continue to grow in addition to – or despite – the plethora of offerings hovering around it? My bet is on lead management growth because B2B marketers need to fully embrace online marketing as their primary way to engage and educate buyers.

article thumbnail

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

of all business traffic due to its massive online banner advertising network. In terms of bandwidth use, YouTube takes the single biggest share at 10%, followed by Facebook at 4.5% But for 2010, 74% planned to increase their use of email marketing and 68% planned larger expenditures for social media. DoubleClick got 1.7%