Remove Adwords Remove Emarketing Remove Gartner Remove Process
article thumbnail

The Value of Account-based Marketing for B2B Demand Generation

QuanticMind

According to a recent eMarketer report , B2B marketers primarily produce content to drive sales, among other important marketing goals: Creating and distributing content to your target audience on key platforms works well for B2C, but this strategy isn’t enough to achieve B2B marketing goals. The Keys to Achieving an In-house ABM Strategy.

article thumbnail

54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

The most ubiquitous type of paid promotion is Google AdWords, which reaches over a billion people. A report by Google shows that businesses typically see 200% ROI from AdWords. . Use documented business processes to ensure consistency and scalability. . . #21. Or, at least put it to the test :). . . #10.

article thumbnail

Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions. eMarketing Strategist , August 3, 2010 A home page is the page people land on when they go to your main URL such as www.yourdomain.com. 8217; On Linkedin. Conditions Apply. Up to 3,000 contacts.