The Lead Generation-Inbound Marketing- Funnel Optimization Toolkit
NuSpark Consulting
APRIL 13, 2012
Google’s Doubleclick Ad Planner , Compete , and Quantcast are three of the most popular tools for site research. Managing paid search campaigns can be done easily through Google’s Adwords platform or Microsoft’s Adcenter. Funnel Management: Qualify and nurture leads until they become real sales opportunities. .
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