41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018
SnapApp
APRIL 4, 2018
Common tool used: Google AdWords, Google Analytics, native ad platforms. . #5: The lead becomes an opportunity when they progress to talking about an upcoming purchase decision. Tracking methods used – The 4 main tracking tools used are Eloqua, Google Analytics, Conductor and Salesforce. Tracking method – Eloqua. . .
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