Adwords CRM Demand Generation Lead Scoring Lock-In 
Customer Experience Matrix
JANUARY 31, 2014
The general notion is that small businesses are finding existing marketing automation products too hard to use and would be happy with something simpler, especially if it costs less. Events also act as triggers for actions within workflows, which begin with contact lists and can be filtered based on attributes and behaviors.
Customer Experience Matrix
MAY 20, 2009
Summary: basic demand generation features are close to a commodity. One of the most popular posts ever on this blog is Low Cost Systems for Demand Generation , which listed several options that started at under $500 per month. Basic demand generation is on the verge of becoming a commodity if it isn’t one already.
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