The Ultimate Dictionary of Marketing Terms You Should Know
Hubspot
MARCH 10, 2016
15) Clickthrough Rate (CTR). This page revolves around a marketing offer, such as an ebook or a webinar, and serves to capture visitor information in exchange for the valuable offer. There are many different types of offers you could create, including ebooks, checklists, cheat sheets, webinars, demos, templates, and tools. (
28 
Let's personalize your content