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Blogging Benchmaks: In Search of the Missing Metrics

B2B Marketing Savvy

JULY 30, 2009

Having worked on the Agency side and the Client side, I’ve both seen and sold the “smoke and mirror” aspect of advertising, creative initiatives and the typical outbound marketing campaigns. This blog has a CTR (Click Thru Rate) similar to tech trade banner advertising. I’m not finding many roadmaps to measure against.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) June 8, 2010. B2B Social Media: Why Do Business Professionals Use Social Media?

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