60 Marketing Acronyms Every Industry Pro Should Know
Hubspot
JUNE 19, 2014
Examples: Salesforce.com, Google. Examples: Amazon, Apple, Nike. To calculate, follow these steps for a given time period (month, quarter, or year): Add up program or advertising spend + salaries + commissions + bonuses + overhead. The amount of money spent to get a digital advertisement clicked. Learn more here.).
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