60 Marketing Acronyms Every Industry Pro Should Know
Hubspot
JUNE 19, 2014
A high bounce rate generally leads to poor conversion rates because no one is staying on your site long enough to read your content or convert on a landing page (or for any other conversion event). The action you want people to take could be anything: Download an ebook, sign up for a webinar, get a coupon, attend an event, and so on.
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