Remove Advertising Funnels Remove Eloqua Remove Multi-Touch Attribution Remove Transparency
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Marketing Automation Trends for 2010

LeadSloth

Steve Woods , CTO, Eloqua. With shiny new marketing automation platforms now in place, 2010 promises to be the year that marketers begin to create business processes to measure and manage the marketing funnel. Manticore Technology wishes you a full-funnel in 2010. Marketers are challenged to measure further down the funnel.

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

Closed loop attribution and reporting. Buyers are tuning out (or blocking completely) self-serving promotion and ads. Invest more in personalized, social advertising - We aren't just talking about throwing up a few FB ads and seeing what happens. Provide solutions and start them on the sales funnel. Personalization.