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How to Effectively Save Your Tech Business Thousands of Dollars In the Next Year

Webbiquity

Low-cost marketing methods can help you continue to grow your business without necessarily investing more in your ad budget. Content and social media marketing can continue to draw traffic to your website long after the initial investment in a post, campaign, or event. Lexie Lu is a freelance designer and blogger from Williamsport, PA.

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B2B Marketing 2021 Trends

The Lead Agency

Source: [link] The B2B marketing funnel has become longer and more complicated. 90% of B2B buyers now twist and turn through the sales funnel , returning to repeat one or more tasks in the buyer journey. Budget changes: Half way through 2020, digital ad spend was down 33% and traditional media spend down 39%.

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B2B SEO: How to Rank Your Business Website Higher in Search

Single Grain

B2B SEO refers to getting your business site ranked higher in the SERPs in order to drive more traffic and sales to you. Authority links help improve the ranking of the website, which leads to higher traffic and better conversion rates. Reduces dependence on paid ads. Boosts website traffic. Increases conversion rates.

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Understanding the New Roles in Marketing

Hubspot

Let's examine what each of these roles consist of, and why you might want to consider adding them to your growing marketing team. As most savvy marketers will tell you, attracting traffic and converting those visitors into leads is only half the battle. What new roles have you added to your marketing team? The Technology CMO.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

Only 55% of bloggers update old posts. If your popular content starts slipping down the ranks, a simple update could increase organic traffic 402% month-over-month, as detailed in step #3 of this tutorial. . Two thirds of marketers use PPC ads to get eyes on their landing pages and blogs. . . Content Promotion Statistics. .

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Marketer of The Month Podcast- EPISODE 083: B2B Marketing Strategies for SEO to Outrank Your Competition

Outgrow

Dan has previously worked with clients like GBH (Boston’s NPR), Harvard Business Review, NYTimes R&D, Gartner, Drift, Ring Doorbell and a lot more. So if you can figure out what the minimum is that’s creating the large output, you can be more efficient, and you can grow traffic better and more quickly.

SEO 52
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What is a Lead Magnet? 69 Proven Lead Magnet Ideas That Work.

Optinmonster

Bottom of Funnel Lead Magnet Ideas. Here’s an example of a cheat sheet created for bloggers: 52 Headline Hacks: A Cheat Sheet for Writing Blog Posts That Go Viral. Bloggers want their blog posts to go viral, so this is a benefit-driven lead magnet for them. Educational Lead Magnet Ideas. Entertaining Lead Magnet Ideas.