Online Display Advertising, Targeting, and Capturing Leads
NuSpark Consulting
SEPTEMBER 9, 2012
Lead generation and lead nurturing both can be done via a targeted display campaign. The GDN (Google Display Network) covers 2 million sites; a combination of publishers and websites that are in the Adsense program). You can show your ad on specific web pages, online videos, games, RSS feeds, and mobile sites that you select.
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