Evaluating Your Account-Based Landscape: How to Identify Your Total Addressable Market & Ideal Customer Profile
Terminus
JUNE 10, 2019
These are the accounts that are easiest to convert into opportunities, have the shortest sales cycles, and become the happiest customers. It probably won’t include a broker in a less competitive location who only lists one property a month. The majority of accounts on this best customer list are U.S.-based Funding: Yes.
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