ActiveConversion Lead Management Multi-Channel Search Engine Marketing 
Customer Experience Matrix
JULY 20, 2009
But while this cycle is simple, the actual boundaries of business marketing are not so clearly marked. Leads can enter from channels other than email. Information can come from sources beyond the lead itself. Outbound email campaigns are largely irrelevant to this, so ActiveConversion doesn’t even offer email services.
Online Marketing Institute
JULY 31, 2009
Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.
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