B2B Lead Management Market Heats Up
Online Marketing Institute
JULY 31, 2009
In B2B, it’s not about batch-and-blast acquisition as much as it is about using email to continue a conversation. Posted by: Matt Massey | May 14, 2008 at 01:19 PM Laura, I'm with ActiveConversion, one of the pure play B2B lead management companies. 2) Email services – Julie Katz at Forrester writes about this group.
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