Customer Experience Matrix
JULY 20, 2009
Summary: Active Conversion helps marketing and sales departments make the best use of leads they’ve generated outside the system. For example, take Active Conversion. Users can define an initial list, either imported from an external system or selected from the Active Conversion database.
Customer Experience Matrix
FEBRUARY 4, 2009
On the other hand, pricing starts at $199 per month for a 2 user system with pretty much all of their marketing features, and you’d be hard-pressed to spend more than $500 per month unless you want lots of users for non-marketing functions such as sales automation or order entry. Pricing starts at $250 per month and averages around $500.
Online Marketing Institute
JULY 31, 2009
The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. The main problems targeted are keeping the pipeline full of marketing-qualified leads and automating the process of nurturing demand not yet ready to buy. I’m sure I forgot a few. Feel free to chime in if I did.
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