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Are You Reaching Your A/E/C Lead Generation Potential?

Hinge Marketing

Content in blogs also help cast the widest net – attracting prospects early in the buying cycle looking for educational information such as trends, best practices or latest regulations. You are adding value by letting prospects know when something has been produced that they will consider helpful or important. Social channels.

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9 call analytics platforms for marketing teams to consider

Martech

Provides a real-time view of the customer journey to have smarter customer conversations. CallRail says its platform provides seamless, real-time, native integration to 45 different marketing solutions and platforms, including CRMs, social media and search engine ad platforms, marketing management solutions and more. Product overview.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. Two thirds of marketers use PPC ads to get eyes on their landing pages and blogs. . . Mobile will account for 72% of US digital ad spend by 2019.