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How to Choose an A/B Testing Tool in 2024

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What Guardrail Metrics Were You Hoping to Move with the Tool Acquisition? As a CRO for a Shopify (or any other ecommerce) store, for instance, you’ll want to know how it performs from testing CTA copy for pop-up offers to product image tests. RFI documents are similar, so a template like this would work.

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How to Choose an A/B Testing Tool in 2023

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What Guardrail Metrics Were You Hoping to Move With the Tool Acquisition? As a CRO for a Shopify (or any other ecommerce) store, for instance, you’ll want to know how it performs from testing CTA copy for pop-up offers to product image placements. RFI documents are similar, so a template like this would work.