LeanData

DECEMBER 1, 2015

“Well, the most fundamental way to prove the impact of marketing is to show that it actually drives revenue.”. Marketing, she added, now is shifting from a cost center to a revenue generator. A partner at Foundation Capital , Chen is focused on software solutions that MarTech companies sell to CMOs.

Marketing Budget 40

Marketing Budget InsideView Budget Programs Paid Search Agency 40

LeanData

DECEMBER 1, 2015

“Well, the most fundamental way to prove the impact of marketing is to show that it actually drives revenue.”. Marketing, she added, now is shifting from a cost center to a revenue generator. A partner at Foundation Capital , Chen is focused on software solutions that MarTech companies sell to CMOs.

Marketing Budget 40

Marketing Budget InsideView Budget Programs Paid Search Agency 40

LeanData

DECEMBER 1, 2015

“Well, the most fundamental way to prove the impact of marketing is to show that it actually drives revenue.”. Marketing, she added, now is shifting from a cost center to a revenue generator. A partner at Foundation Capital , Chen is focused on software solutions that MarTech companies sell to CMOs.

Marketing Budget 40

Marketing Budget InsideView Budget Programs Paid Search Agency 40