A/B testing Marketing Automation SMB Website Personalization 
Single Grain
MAY 31, 2023
SEO marketers and PPC advertisers can feed all that data into their marketing tool for effective predictive analytics, customer segmentation , trend identification, and sentiment analysis. The best example of how AI assists in smart content optimization is automated A/B testing.
Convert
SEPTEMBER 8, 2021
So you’re currently running A/B tests and looking to scale out your testing program. You have good traffic, you’re seeing great results and now you want to run far more tests and get that data asap. But how can you start testing faster? That’s where multivariate testing comes in. What Is Multivariate Testing?
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