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Content Marketing KPIs for Your Content Strategy

ClearVoice

It includes the cost of content creation, distribution, and promotion. A/B testing tools. These tools allow you to test different versions of your content or website to see which version performs better. Google Optimize, AB Tasty, and Freshmarketer are common choices. Some examples include Marketo, Eloqua, and Pardot.

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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

With the help of marketing automation tools, emails can be optimized for mobile phones and tablets, and marketers can monitor, test, and react to how customers interact with their mobile apps. f) A/B Testing. They can also test content on landing pages, social ads, display ads, and more based on the market & audience segmentation.